Social Media: Your Content Playground, Not Dumping Ground

Apologies here for the harsh title, but after seeing far too many organizations and entrepreneurs post on social media without defining a clear strategy first because, well, "if you don't post on social, you're missing out, so we need to have something right now," I've just about had it. Yes, while it is true that … Continue reading Social Media: Your Content Playground, Not Dumping Ground

Let’s Try This Blog Thing Again, Shall We?

Remember when I said I was ready to start a blog? LOL. https://media.giphy.com/media/BxWTWalKTUAdq/giphy.gif Here's the thing...I was so excited to ramp up a new blog sharing my knowledge, ideas, projects and tips when it comes to all things content creation, content marketing, building your brand and sharing your story in the most effective & efficient … Continue reading Let’s Try This Blog Thing Again, Shall We?